#310: She Closed Her Clothing Store and Paid Off Over $1 Million in Debt
EP 310 Nov 3, 2026 · 35 min
She Closed Her Clothing Store
and Paid Off Over $1 Million in Debt
Keri Kropp shares how she closed her clothing store, rebuilt after a devastating flood, and paid off about $1.2 million in debt in roughly six months.
About This Episode
For 15 years, Keri Kropp ran a high-end women’s clothing store and interior design business in downtown Kerrville, Texas. At one point she had 13,000 square feet, a coffee shop across the street, and 27 employees. She was rolling cash and debt forward month after month, with $40,000–$45,000 a month going to debt service.
In this weeks episode, Keri shares the hard decision to close her clothing store, what it took to let go of the responsibility she felt to her employees and her community, how she rebuilt through a devastating flood, and how she paid off about $1.2 million in high-pressure debt in roughly six months.
In This Episode
- Why your biggest revenue stream isn’t always your most profitable
- Why selling more doesn’t fix cash flow problems
- How to know what’s due before it’s due
- How a simpler business can be a more profitable one
- Making decisions based on data, not guilt or gut feelings
- How to borrow belief before you see results