My Story
I've built it, lost it, and built it back โ from profit up.
I'm a serial entrepreneur, a wife, a mom of two, and a triathlete. If there's one thing you'll learn about me it's that I love a challenge. I've lived both sides of the product-business story, from seven figures and stressed to clear, calm and profitable.
More about my story โTHE FIRST THING YOU SHOULD KNOW
Messes don't scare me โ and I know I can help you.
I've sat where you're sitting: inventory I couldn't move, cash I couldn't find, and a business that looked successful from the outside. I built it, lost everything, and rebuilt it again around numbers I finally understood. Here's how that happened.
How I Got Here
Three decades of building, losing, and rebuilding.
I started my very first business at the age of 13. The entrepreneurial itch showed up early, and it never left.
I married my best friend โ the partner who has been beside me through every build, every loss, and every comeback since.
I opened my very first retail boutique โ my first real taste of buying, merchandising, and running a product business of my own.
I launched a second retail concept โ a designer outlet store โ and began buying and selling off-price and liquidation inventory. This is where I learned to manage, buy, sell and market massive amounts of inventory.
I franchised my retail concept, taking the model I'd built and handing it to other owners across the country.
I had a warehouse, multiple retail locations, and a team of over a dozen women. I spoke in front of Congress on behalf of small businesses, at national conferences, and in front of the U.S. Chamber of Commerce in D.C. โ and was even invited to the White House on behalf of small businesses.
I had it all โ and then I lost everything. I took a hard, honest look at how I'd built it all on a top-line revenue model, instead of a profit-before-anything-else model.
I regrouped and decided to build again โ only this time, profitably. I launched, built and sold a subscription-box business for retailers, and kept hearing the same two questions: "How much inventory should I have?" and "Where is all my money going?"
I started coaching inventory-based business owners โ teaching them to understand their numbers and use their inventory to create more profit and keep more cash.
I launched my coaching program for inventory-based businesses โ now the Inventory Geniusยฎ brand โ and published the first episode of the Inventory Genius Podcast, giving owners weekly, bite-sized, actionable steps.
I created my in-demand Profit Accelerator Mastermind, taking hundreds of business owners from broke and stressed to in control and profit-focused.
I wrote and published Inventory Genius โ my story and my clients' wins, pulled together with practical steps to become an Inventory Genius yourself.
Today I help thousands of product-based business owners keep more of what they make โ through the Inventory Geniusยฎ Operating System, the podcast, and my books. Profit isn't an accident anymore. It's a plan.
What's Next
If you're here, you already know something has to change
You're done with the mess and you've made it to the right place to take the next step. I've built the businesses, made the mistakes, and found what actually works. Now I teach other businesses owners how I did it.
Whether you want the Inventory Geniusยฎ Operating System installed alongside you, or you want a high-level strategist in the room with you โ building your Profit Roadmap and coaching you through every financial, inventory and profit decision โ it starts the same way.
Schedule a call with me and we'll take an honest look at your cash flow, your margin and your inventory, and together we'll figure out the right next step for your business. Click below to get started.
Work With Me โ